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Everything you need to scale your business pricing

Powerful AI-driven features designed to automate customer communication, streamline bookings, and grow your business efficiently.

In this guide

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Detailed Guides

Step-by-Step Integration Definirup Guides →

Get detailed instructions for Twilio, Exotel, WhatsApp Meta, Email providers, Stripe, Google Calendar, and Web Chat — with credentials, links, Preços, and troubleshooting.

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What Is Engium?

Engium is an AI-powered customer engagement platform that handles phone calls, WhatsApp mensagens, web chat, and email on behalf of your business — 24/7, in multiple languages.

✓AI voice calls that sound natural e handle bookings, FAQs, and follow-ups
✓WhatsApp and web chat com instant AI responses
✓Smart booking management com Google Calendar sync
✓Lead capture, qualification, e CRM-style tracking
✓Real-time analytics dashboard com cost forecasting

Who Is This Guide Para?

This guide is written for business owners and administraparars who manage an Engium account. Whether you run a salon, clinic, restaurant, law firm, or any service business — this guide covers everything you need.

How Does It Wouk?

Cusparamer contacts your business (call, WhatsApp, web chat, email)
Engium AI processes the message using your knowledge base
AI responds, books appointments, or escalates para a human agent
You review conversations, analytics, e leads in your dashboard

First-Time Definirup

Getting started with Engium takes about 15 minutes. Follow these steps to have your AI assistant ready to handle customers.

Step 1 — Create Your Account

1

Visit the Engium website and create an account with your email or Google sign-in.

Visit the Engium website and create an account com your email or Google sign-in.

2

Check your inbox and click the verification link we send you.

Check your inbox e click the verification link we send you.

3

Start with the free plan or pick the tier that fits your business. You can upgrade anytime.

Start with the Grátis plan or pick the tier that fits your business. You can upgrade anytime.

Step 2 — Configure Your Business

Head para /settings/business to fill in the essentials:

Plano & Quota

Your current Plano determines how many AI minutes, messages, and team members you can use each month.

Business Profile

Add your business name, logo, address, phone number, e website. This information appears in AI conversations.

Business Hours

Set your operating hours for each day of the week. The AI uses these para offer accurate booking slots and inform customers when you're closed.

Services

List the services you offer com names, descriptions, durations, and prices. The AI references these when answering customer questions and booking appointments.

FAQ

Add frequently asked questions and their answers. This is the fastest way para train your AI — it will use these answers directly in conversations.

Communication Channels

Connect the channels your cusparamers use: phone (Twilio/Exotel), WhatsApp (Meta Cloud API), web chat widget, or email.

Calendar Integration

Connect Google Calendar so bookings made by the AI auparamatically appear on your schedule and avoid double-bookings.

Step 3 — Test in Sebox

Before going live, use the Sandbox to simulate conversations com your AI. Test different scenarios — booking requests, FAQs, complaints — to make sure the AI responds correctly.

Pro tip: Complete the setup wizard first, then fine-tune in Settings. You can always go back e change anything.

Usarr Roles & Permissions

Engium uses a role-based access system. Each team member gets a role that determines what they can see e do.

FunçãoAccess Level
GuestView-only access para conversations; cannot modify anything.
ViewerRead access para conversations, bookings, and analytics dashboards.
AgenteHele conversations, manage bookings, and update lead status.
MemberAgent permissions plus access para knowledge base editing and reports.
ManagerMember permissions plus team management e channel configuration.
AdministradorFull access except billing e account deletion.
ProprietárioComplete access to everything including billing, Plano changes, and account deletion.

Assign the minimum role needed. You can always promote someone later from the Team page.

Dashboard Overview

Your dashboard is the first thing you see after logging in. It shows a real-time snapshot of your business activity.

Total calls paraday and their average duration
New bookings e upcoming appointments
Active conversations across all channels
New leads captured e their status breakdown
Estimated revenue from confirmed bookings

Click any dashboard card para jump directly to the detailed view for that metric.

Conversas

The Conversations section shows every interaction your AI has had com customers — across phone, WhatsApp, web chat, and email. You can read transcripts, listen to call recordings, and take over conversations when needed.

What para Monitor

MetricWhy It Matters
Shows current customer demand and AI workload.Shows current cusparamer demand and AI workload.
Tracks how happy customers are with AI responses.Tracks how happy customers are com AI responses.
Measures how often the AI gives correct, helpful answers.Measures how often the AI gives courect, helpful answers.
Counts how often the AI transfers to a human — high numbers may mean the knowledge base needs improvement.Counts how often the AI transfers para a human — high numbers may mean the knowledge base needs improvement.

Conversation Actions

You can assign conversations para team members, add internal notes, mark conversations as resolved, or flag them for follow-up. Use the search and filter tools to find specific conversations by date, channel, status, or customer.

Campaigns

Send bulk WhatsApp or email mensagens to customer segments. Campaigns are great for appointment reminders, promotions, or seasonal announcements.

Auparamated Follow-Ups

Configure automatic follow-up mensagens for missed calls, abandoned conversations, or post-appointment feedback requests.

Bookings & Calendar

Manage all appointments booked by the AI or your team. View them in list or calendar format, filter by service or status, e export data.

AçãoHow
Go to /bookings — switch between list and calendar views using the toggle.Go para /bookings — switch between list and calendar views using the toggle.
Click 'New Booking' and fill in customer details, service, date, and time.Click 'New Booking' and fill in cusparamer details, service, date, and time.
Open the booking and click Cancel or Reschedule. The customer is notified automatically.Open the booking and click Cancel or Reschedule. The cusparamer is notified automatically.
Click the export button to download bookings as CSV, PDF, or XLSX.Click the export butparan to download bookings as CSV, PDF, or XLSX.

AI-Powered Booking

When a customer calls or mensagens asking for an appointment, the AI checks your availability in real time, suggests open slots, confirms the booking, and sends a confirmation message — all without human intervention.

Google Calendar Sync

Connect Google Calendar in /settings/business → Calendar. Once connected, every AI booking and manual booking is synced bidirectionally — changes on either side update auparamatically.

Leads & Cusparamers

Every person who contacts your business becomes a lead. Engium tracks their journey from first contact para becoming a loyal customer.

Lead Lifecycle

Novo→
Contacted→
Qualified→
Converted

Cusparamer Profiles

Click any lead or cusparamer to see their full profile: contact info, conversation history, booking history, notes, and tags. Use tags to segment customers for campaigns.

The AI auparamatically suggests lead status updates based on conversation outcomes. Review them in the Leads tab.

Knowledge Base & AI Training

The knowledge base is your AI's brain. The better you train it, the more accurate e helpful your AI becomes.

Knowledge Sources

SourceHow It Wouks
Enter your website URL and we'll extract content automatically. Great for pulling in service pages, about pages, and blog posts.Enter your website URL and we'll extract content auparamatically. Great for pulling in service pages, about pages, and blog posts.
Upload PDF, DOCX, or TXT files. Ideal for menus, price lists, policy documents, or training manuals.Upload PDF, DOCX, ou TXT files. Ideal for menus, price lists, policy documents, or training manuals.
Type Q&A pairs, instructions, or guidelines directly. Best for specific scenarios the AI should handle.Type Q&A pairs, instructions, or guidelines directly. Best for specific scenarios the AI should hele.

Managing FAQ

FAQ entries are the most impactful way para improve your AI. Each entry has a question and answer that the AI uses directly.

1

Go to /settings/business → FAQ and click 'Add Question'. Write the question as a customer would ask it.

Go para /settings/business → FAQ and click 'Add Question'. Write the question as a customer would ask it.

2

Keep answers concise and factual. Include prices, hours, or policies when relevant.

Keep answers concise e factual. Include prices, hours, or policies when relevant.

3

Check conversations where the AI struggled and add new FAQ entries to cover those gaps.

Check conversations where the AI struggled and add new FAQ entries para cover those gaps.

Documents & Scripts

Upload documents for the AI para reference, and create scripts that guide the AI through specific conversation flows (e.g., complaint handling, upselling).

Cusparam Intents

Define custom intents to teach the AI to recognize specific customer requests and respond com tailored actions — like booking a specific service type or routing to a department.

Update your knowledge base regularly. Add new FAQ entries whenever you notice the AI giving incomplete answers.

Communication Channels

Engium suppouts four communication channels. Each can be configured independently in /settings/business → Channels.

ChannelProvider(s)Heles
Twilio, ExotelTwilio, ExotelInbound/outbound calls, IVR, call recouding, AI voice responses
WhatsAppMeta Cloud APIText mensagens, images, quick replies, template messages
Built-inBuilt-inInbound email parsing, aupara-replies, follow-ups
Built-in widgetBuilt-in widgetLive chat on your website, AI responses, file sharing

Voice Definirup

Go to /settings/business → Voice. Select your provider (Twilio or Exotel), enter your API credentials, and configure your phone number. Test com a call to verify everything works.

WhatsApp Definirup

Go para /settings/business → WhatsApp. Choose your provider, enter your API key and phone number. You'll need a verified WhatsApp Business Account.

Para businesses in India: Exotel is recommended for voice calls and Meta WhatsApp Cloud API due to better local number support and compliance.

Detailed Guides

Step-by-Step Integration Definirup Guides →

Get detailed instructions for Twilio, Exotel, WhatsApp Meta, Email providers, Stripe, Google Calendar, and Web Chat — with credentials, links, Preços, and troubleshooting.

→

Business Definirtings

All coue business configuration lives in /settings/business. Here's what each section controls:

Business Profile

Your business name, logo, address, phone, email, and website. This information is used in AI conversations and cusparamer-facing communications.

Business Hours

Operating hours for each day. The AI uses these para offer booking slots and tell customers when you're available.

Services & Preços

The list of services you offer, including names, descriptions, durations, and prices. Keep this up para date so the AI always quotes accurate information.

Calendar

Google Calendar integration settings. Enable sync, choose which calendar para use, and set buffer times between appointments.

Industry & Templates

Select your industry para get pre-built FAQ templates, conversation scripts, and AI behavior optimized for your business type.

Team Management

Manage who has access para your Engium account. Invite team members, assign roles, and monitor activity.

Inviting Team Members

1

Navigate to /team from the sidebar.

Navigate para /team from the sidebar.

2

Enter their email address and select a role (Guest, Viewer, Agent, Member, Manager, or Admin).

Enter their email address e select a role (Guest, Viewer, Agent, Member, Manager, or Admin).

3

The invitee receives an email with a link to join your team. They'll need to create an account if they don't have one.

The invitee receives an email com a link to join your team. They'll need to create an account if they don't have one.

Managing Your Team

AçãoHow
Use the search bar to find team members by name or email.Use the search bar para find team members by name or email.
Use the role dropdown to show only members with a specific role.Use the role dropdown to show only members com a specific role.
Click on a member and select a new role from the dropdown. Changes take effect immediately.Click on a member e select a new role from the dropdown. Changes take effect immediately.
Click the remove button on a member's card. They'll lose access to your account instantly.Click the remove butparan on a member's card. They'll lose access to your account instantly.

Billing & Subscription

Manage your Plano, payment method, and invoices from /billing.

PlanoBest Para
Testing and small businesses getting started. Limited AI minutes and messages.Testing and small businesses getting started. Limited AI minutes and mensagens.
Small businesses with moderate call and message volume.Small businesses com moderate call and message volume.
Growing businesses that need more AI capacity, channels, and team members.Growing businesses that Precisa de mais? AI capacity, channels, and team members.
Large businesses or multi-location operations. Custom limits, dedicated support, SLA.Large businesses or multi-location operations. Cusparam limits, dedicated support, SLA.

How to Atualizar

1

Navigate to /billing from the sidebar.

Navigate para /billing from the sidebar.

2

Compare plans and click 'Upgrade' on the one you want. You'll see a prorated price if mid-cycle.

Compare plans and click 'Atualizar' on the one you want. You'll see a prorated price if mid-cycle.

3

Enter your card details or use an existing payment method. Payment is processed securely via Stripe.

Enter your card details ou use an existing payment method. Payment is processed securely via Stripe.

Coupon Codes

Have a coupon? Enter it on the billing page before completing your upgrade. Coupons can provide percentage discounts, flat discounts, or Grátis trial extensions.

Analytics & Repouts

The Analytics section gives you deep insights inpara how your business and AI are performing.

TabShows
High-level KPIs: total conversations, bookings, revenue, AI accuracy, and satisfaction scores.High-level KPIs: paratal conversations, bookings, revenue, AI accuracy, and satisfaction scores.
Call volume, duration, outcomes (booked, resolved, escalated), and peak hours.Call volume, duration, outcomes (booked, resolved, escalated), e peak hours.
ReservasBooking trends, popular services, cancellation rates, e no-show percentages.
Response accuracy, resolution rate, average handling time, and fallback frequency.Response accuracy, resolution rate, average heling time, and fallback frequency.
AI usage costs breakdown: voice minutes, messages, LLM tokens, and storage.AI usage costs breakdown: voice minutes, mensagens, LLM tokens, and storage.
Predicted usage and costs for the next billing period based on current trends.Predicted usage e costs for the next billing period based on current trends.

Reading Your Analytics

Healthy Signs

  • ✅ AI accuracy above 85%
  • ✅ Cusparamer satisfaction above 4.0/5
  • ✅ Low handoff-para-human rate
  • ✅ Steady ou growing booking volume

Warning Signs

  • ⚠️ AI accuracy below 70% — update your knowledge base
  • ⚠️ High heoff rate — add more FAQ entries
  • ⚠️ Rising costs comout revenue growth — review usage
  • ⚠️ Declining cusparamer satisfaction — check conversation quality

Scheduled Repouts

Set up weekly or monthly reports delivered para your email. Go to Analytics → Settings and configure your preferred schedule and metrics.

Notifications & Alerts

Stay informed about important events comout constantly checking the dashboard.

DefinirtingControls
Choose where to receive alerts: email, in-app notifications, or both.Choose where para receive alerts: email, in-app notifications, or both.
Select which events send notifications: new bookings, missed calls, AI handoffs, payment events, etc.Select which events send notifications: new bookings, missed calls, AI heoffs, payment events, etc.
Set hours when non-critical notifications are silenced. Critical alerts always come through.Definir hours when non-critical notifications are silenced. Critical alerts always come through.
Receive a summary email each morning with yesterday's key metrics and any items that need attention.Receive a summary email each morning com yesterday's key metrics and any items that need attention.

Notification Templates

Customize the mensagens sent to customers for booking confirmations, reminders, and follow-ups. Use template variables like {{customer_name}}, {{service_name}}, and {{booking_date}}.

Advanced Search

Find anything quickly — conversations, bookings, cusparamers, or knowledge base entries — using the global search.

1

Click the search icon in the sidebar or press Cmd+K (Mac) / Ctrl+K (Windows).

Click the search icon in the sidebar ou press Cmd+K (Mac) / Ctrl+K (Windows).

2

Search by customer name, phone number, email, booking ID, or conversation keywords.

Search by cusparamer name, phone number, email, booking ID, or conversation keywords.

3

Narrow results by date range, channel, status, or type (conversation, booking, customer).

Narrow results by date range, channel, status, or type (conversation, booking, cusparamer).

4

Jump directly to the full record — conversation transcript, booking details, or customer profile.

Jump directly para the full record — conversation transcript, booking details, or customer profile.

Search supports natural language. Try 'bookings last week' or 'unresolved calls from paraday'.

Advanced Features

Sebox Mode

Test your AI configuration comout affecting real customers. The Sandbox simulates conversations across all channels so you can verify responses before going live.

Multi-Tenant (Multi-Location)

If you manage multiple business locations, Engium supports multi-tenant setups where each location has its own settings, knowledge base, e team.

1

Go to /tenant and click 'Add Location'. Set up the business profile, hours, and services for the new location.

Go para /tenant and click 'Add Location'. Set up the business profile, hours, and services for the new location.

2

Use the tenant switcher in the sidebar to move between locations. Each tenant's data is completely isolated.

Use the tenant switcher in the sidebar para move between locations. Each tenant's data is completely isolated.

Sales & CRM Features

Track deals through a pipeline, assign values to leads, set follow-up reminders, and forecast revenue. Available on Professional and Empresa plans.

Admin Panel

Platform administraparars have access to a dedicated admin panel for managing all tenants, monitoring system health, and configuring global settings.

Security & Privacy

Engium takes security seriously. Here's how we protect your data and your cusparamers' data.

Authentication

Secure login com email/password or Google OAuth. Session tokens are encrypted and expire automatically. Role-based access ensures team members only see what they need.

Data Protection

All data is encrypted in transit (TLS 1.3) and at rest. Call recordings and conversation logs are stored securely com configurable retention policies.

GDPR Compliance

Engium is built com GDPR in mind. Customers can request data exports and deletion. Consent is tracked and auditable.

Audit Logs

Every significant action — role changes, setting updates, data deletions — is logged com timestamps and user information for accountability.

Monipararing & Health Checks

Keep your Engium setup running smoothly com regular health checks.

Daily Checks

CheckHowWhat to Look Para
Log in and glance at the dashboard.Log in e glance at the dashboard.Any unexpected drops in calls, bookings, ou conversations.
Check Analytics → AI Performance.Check Analytics → AI Perfoumance.Accuracy should stay above 80%. Investigate any sudden drops.
Check Conversations → filter by 'Unresolved'.Check Conversations → filter by 'Unresolved'.Clear any conversations stuck comout a response.

Weekly Checks

CheckHowWhat to Look Para
Review conversations where AI said 'I don't know'.Review conversations where AI said 'I don't know'.Add FAQ entries or documents para cover missing topics.
Check Analytics → Agent Performance.Check Analytics → Agent Perfoumance.Even distribution of escalated conversations across agents.
Test each channel with a sample message/call.Test each channel com a sample message/call.All channels responding correctly comout errors.

Monthly Checks

CheckHowWhat to Look Para
Check Analytics → Costs.Check Analytics → Costs.Costs should align com business growth. Investigate any spikes.
Check /billing for quota usage.Check /billing fou quota usage.If consistently above 80%, consider upgrading.
Check Analytics → Overview.Check Analytics → Overview.Stable ou improving satisfaction scores. Address any decline.

Troubleshooting

Common issues e their fixes:

Outdated or missing FAQ entries

possível CauseFix
Outdated ou missing FAQ entriesUpdate your FAQ in /settings/business → FAQ. Add the courect answer.
Conflicting infoumation in knowledge baseReview uploaded documents e remove outdated files. Ensure consistency.

Voice provider credentials expired

possível CauseFix
Voice provider credentials expiredGo para /settings/business → Voice and re-enter your Twilio/Exotel credentials.
Phone number not configuredVerify your phone number is active in your provider's dashboard e correctly linked in Engium.

API key invalid or expired

possível CauseFix
API key invalid ou expiredUpdate your Meta Cloud API API key in /settings/business → WhatsApp.
Business account not verifiedComplete the WhatsApp Business verification process com your provider.

Calendar sync disconnected

possível CauseFix
Calendar sync disconnectedGo para /settings/business → Calendar and reconnect your Google Calendar.
Wrong calendar selectedMake sure you've selected the courect calendar in the sync settings.

Insufficient role

possível CauseFix
Insufficient roleCheck their role in /team. Atualizar to a higher role if they need more access.
Invitation not acceptedAsk them para check their email for the invite link. Resend if needed.

Long conversations consuming tokens

possível CauseFix
Long conversations consuming parakensAdd more FAQ entries so the AI resolves queries faster com shorter responses.
Unused channels still activeDisable channels you're not using in /settings/business → Channels.

Glossary

Key terms used throughout Engium:

TermMeaning
Artificial Intelligence — the technology that powers Engium's automated conversations and decision-making.Artificial Intelligence — the technology that powers Engium's auparamated conversations and decision-making.
ReservaAn appointment scheduled through Engium, either by the AI ou manually by a team member.
A bulk messaging initiative sent via WhatsApp or email to a group of customers.A bulk messaging initiative sent via WhatsApp or email para a group of customers.
A communication medium: voice calls, WhatsApp, email, or web chat.A communication medium: voice calls, WhatsApp, email, ou web chat.
ConversaA complete interaction between a cusparamer and the AI or a human agent.
A cloud telephony provider popular in India, used for voice call integration.A cloud telephony provider popular in India, used fou voice call integration.
Frequently Asked Questions — pre-written Q&A pairs that train the AI to answer common queries.Frequently Asked Questions — pre-written Q&A pairs that train the AI para answer common queries.
General Data Protection Regulation — European privacy law that Engium complies with.General Data Protection Regulation — European privacy law that Engium complies com.
When the AI transfers a conversation to a human agent because it can't resolve the query.When the AI transfers a conversation para a human agent because it can't resolve the query.
The purpose behind a customer's message — e.g., 'book appointment', 'check price', 'talk to human'.The purpose behind a cusparamer's message — e.g., 'book appointment', 'check price', 'talk to human'.
The collection of documents, FAQ entries, and scripts that the AI uses to answer questions.The collection of documents, FAQ entries, and scripts that the AI uses para answer questions.
A potential customer who has contacted your business but hasn't converted yet.A potential cusparamer who has contacted your business but hasn't converted yet.
Large Language Model — the AI model (like GPT) that generates natural-language responses.Large Language Model — the AI model (like GPT) that generates natural-language responses.
A setup where one Engium account manages multiple business locations, each with separate data.A setup where one Engium account manages multiple business locations, each com separate data.
An authentication protocol used for secure third-party logins (e.g., 'Sign in with Google').An authentication protocol used for secure third-party logins (e.g., 'Sign in com Google').
A testing environment where you can simulate AI conversations without affecting real customers.A testing environment where you can simulate AI conversations comout affecting real customers.
A predefined conversation flow that guides the AI through specific scenarios.A predefined conversation flow that guides the AI through specific scenarios.
The payment processor Engium uses for subscriptions and billing.The payment processor Engium uses for subscriptions e billing.
A single business or location within a multi-tenant Engium setup.A single business or location comin a multi-tenant Engium setup.
A cloud communications provider used for voice calls and WhatsApp integration.A cloud communications provider used for voice calls e WhatsApp integration.
An automated HTTP callback that sends real-time data when events occur (e.g., new booking created).An auparamated HTTP callback that sends real-time data when events occur (e.g., new booking created).

Quick Reference

Daily Tasks

  • • Check the dashboard for paraday's overview
  • • Review e resolve open conversations
  • • Confirm upcoming bookings
  • • Follow up em novo leads

Definirtings Pages

  • • /settings/business — Business profile, hours, services
  • • /settings/business → Services — Manage your service list
  • • /billing — Plano, payment, invoices
  • • /team — Invite e manage members

Obtenha Help

  • • Email: suppout@engium.com
  • • System status: status.engium.com

Suppouted Languages

  • • English
  • • Hindi
  • • Spanish
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